========ginger|SERVICES|works========

SERVICES

We help our clients
• Grow their customer base
• Get to know their customers intimately
• Size up the competition
• Speak about their brand in an impactful way
• Test new ideas and products in a safe environment

"Gingerworks is a long-standing partner for research, business logic, and strategic development projects. Beyond just being fast, responsive, and insightful, Gingerworks always gets it right."

-David Betz, Creative Director - TPA Seattle

Gingerworks offers our clients research and strategic services such as:

Research
• Customer insight
  + User testing
  + Focus group testing
  + Immersive user research
  + Future trend analysis
• Competitive research
  + Best practices analysis
  + Competitive brand profiling
  + Segmentation
• Brand assessment
  + Market positioning
  + Customer influence assessment
  + Naming
  + Messaging

Strategy
• Strategic Branding
  + Communication strategy
  + Employment branding
  + Brand identity
• Brand Growth Strategy
  + New product development
  + New segment profiling

Gingerworks, Inc. | 855 Cedar Street | Berkeley CA 94710 | phone: (800)494-6416 | info@gingerworksDOTcom